Looking Glass Research - About us

Looking Glass Research is a qualitative market research consultancy specialising in the healthcare & health-related industries.

We work closely with clients to fully understand their needs to ensure the research will deliver their required outcomes. Research design is specifically tailored to ensure the optimal methodologies & research tools are utilised to effectively deliver on the objectives.

Our experience spans a wide range of categories:

Ethical Pharmaceuticals
OTC Pharmaceuticals
Patient Support Services
Surgical Procedures
Medical Devices
Websites

With a variety of professional & consumer audiences:

GPs
Specialists
Pharmacists & Assistants
Patients
Nurses
Consumers
Dentists & Hygienists
Wholesalers

We can help with a variety of research needs:

Baseline Market Understanding
Segmentation
Strategy Development
Communication Message Development
Advertising & Detail Aid Development
Brand Health Check
New Product Development

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